Assert your character with Assad by Lattafa, a powerful and sophisticated men's fragrance. Its woody, leathery accords blend with oriental notes for a virile, magnetic trail.
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Unleash your inner strength with Assad by Lattafa, a men's perfume whose name means "lion" in Arabic. This commanding eau de parfum embodies majesty and natural charisma through a powerful woody-amber composition that exudes confidence and authority. Assad is the scent of a man who leads.
Assad opens with an aromatic freshness — lavender and black pepper meet crisp green apple. The heart builds a structured woody core with cedar and vetiver. The base is where Assad truly roars: a magnificent blend of amber, musk, and caramel delivers masculine sensuality and outstanding longevity from morning to night.
Lattafa demonstrates its expertise in men's fragrance with Assad, seamlessly blending oriental heritage with modern sophistication. This perfume has become essential for lovers of powerful, refined scents. Discover our unisex fragrances and perfume oils from Lattafa for more options.
Also discover the Lattafa collection as well as our perfumes for women, our unisex perfumes and our scented oils.